Examining the Role of Partners in Improving Innovation Performance
- Zu’bi M. F. Al-Zu’bi
The purpose of this paper is to study the innovation performance with regards to the input of collaborative partners in new product development processes leading to an innovation. A thoroughly-designed questionnaire was distributed to operations managers of 729 manufacturers. Data collected was subjected to regression analysis indicating significant comparative effect on innovation performance in favor of lead users.
- Cathy TaylorEditorial Assistant