Challenge in Enhancing the Teaching and Learning of Variable Measurements in Quantitative Research

Chang Peng Kee, Kamisah Osman, Fauziah Ahmad


Statistical analysis is one component that cannot be avoided in a quantitative research. Initial observations noted that students in higher education institution faced difficulty analysing quantitative data which were attributed to the confusions of various variable measurements. This paper aims to compare the outcomes of two approaches applied in enhancing the quality of teaching and learning statistics. 143 communication undergraduate students were involved as participants in this action research. They were divided into two groups, in which one experienced “group quiz” technique and the other went through the newly designed “challenge the challenger” technique. The effects of interventions given were measured from the students’ cognitions of variable measurements before and after such interventions. The action taken is believed to play an important role in the effort to improve teaching and learning of variable measurements in quantitative research.

Full Text:



Copyright (c) 2013 Chang Peng Kee, Kamisah Osman, Fauziah Ahmad

Creative Commons License
This work is licensed under a Creative Commons Attribution 4.0 International License.

International Education Studies ISSN 1913-9020 (Print), ISSN 1913-9039 (Online)


Copyright © Canadian Center of Science and Education

To make sure that you can receive messages from us, please add the '' domain to your e-mail 'safe list'. If you do not receive e-mail in your 'inbox', check your 'bulk mail' or 'junk mail' folders.