International Performance and Innovation in Services: Preliminary Findings from Logistical and Engineering Consultancy Services

Cristina Castro-Lucas, Mbaye Fall Diallo, Pierre-Yves Leo, Jean Philippe

Abstract


This research aims to explore the relationship between service innovation and international development of service firms. Therefore a theoretical model is tested with the purpose of explaining how firms achieve international performance. Data from a specific survey answered by 51 top managers of business service firms are analyzed using the Partial Least Squares method. The result shows that service innovation does play a significant role in international performance but far less than international experience. Symmetrically, international competence of the firm’s personnel enhances innovative behavior. The ability to use ICT appears also to be a powerful driver for both strategies.

Full Text: PDF DOI: 10.5539/ibr.v6n2p8

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This work is licensed under a Creative Commons Attribution 3.0 License.

International Business Research  ISSN 1913-9004 (Print), ISSN 1913-9012 (Online)

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