Vol 4, No 5 (2012)

Table of Contents

Articles

Exploratory Analysis of the Shopping Orientation in the Tunisian Context PDF
Mohamed Mejri, Mohsen Debabi, Khaled Nasraoui p1
The Effectiveness of Product Placement: A Field Quasi-experiment PDF
Artur Cholinski p14
The Saliency of Second Level Agenda-setting Theory Effects on the Corporate Reputation of Business Organizations in Nigeria PDF
Olusanmi C. Amujo, Olutayo Otubanjo p29
Identifying Factors Influencing Entry Mode Selection in Food Industry of Small and Medium-sized Enterprises (SMEs) in Iran PDF
Mahdi Haghighi Kaffash, Maryam Haghighikhah, Hamidreza Kordlouie p47
Planning the Impossible with Lighting Solutions: A Strategy to Enter Brazil PDF
Sylvain Charlebois, Meera Haque, Caleigh Nevin, Alicia Savile, Dana Husain, Maggie Chen, Benjamin Bickers, Dave Howard p56
Handling Customers’ Objection as an Entrepreneurial Function: A Study of Sachet Water Industry in Cross River State, Nigeria PDF
Felix John Eze, Ireneus Chukwudi Nwaizugbo p66
Customers’ Retention in Micro Finance Banks: An Analysis of Drivers and Inhibitors PDF
Nkanikpo I. Ibok, Paul O. Udofot p74
An Analysis of Factors Affecting on Online Shopping Behavior of Consumers PDF
Mohammad Hossein Moshrefjavadi, Hossein Rezaie Dolatabadi, Mojtaba Nourbakhsh, Amir Poursaeedi, Ahmadreza Asadollahi p81
An Empirical Study on Competitive Distribution Management of Tea Brands in Bangladesh PDF
Kazi Nazmul Huda, Md. Rezaul Karim, Rehnuma Sultana Khan p99
Research on Consumer Purchase Behavior Diffusion across Market Using Cellular Automata PDF
Fang Ma, Gangling Chao, Lihua Chen, Yiping Luo p108
Analysis of Financial Products of Capital Market in Bangladesh: Present Status and Future Development PDF
Mohammad Shahidul Islam, Shama Jahan p119
Identifying the Barriers to Iran’s Saffron Export by Using Porter’s Diamond Model PDF
Seyed Fathollah Amiri Aghdaie, Mohsen Seidi, Arash Riasi p129
Market Orientation Practices of Multinationals in Lagos, Nigeria PDF
Adedoyin Rasaq Hassan p139


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International Journal of Marketing Studies  ISSN 1918-719X(Print) ISSN 1918-7203(Online)

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