Vol 4, No 1 (2012)

Table of Contents


Market Concentration and the Analysis of Vertical Organization PDF
Jean-Paul Chavas, Guanming Shi p2
Exploring the Relationship between Ethical Sales Behavior, Relationship Quality, and Customer Loyalty PDF
Laith Alrubaiee p7
A Study on Effect of Brand Credibility on Word of Mouth: With Reference to Internet Service Providers in Malaysia PDF
Zahra Seyed Ghorban, Hossein Tahernejad p26
Awareness of Food Labeling among Consumers in Groceries in Al-Ain, United Arab Emirates PDF
Sidiga Washi p38
Examining Consumer Ethnocentrism amongst Jordanians from an Ethnic Group Perspective PDF
Saeb Farhan Al Ganideh, Hameed Al Taee p48
Challenges Facing Sustainable Real Estate Marketing and Practice in Emerging Economy: Case Study of Nigeria PDF
Ayotunde Olawande Oni, Michael Adedayo Adebayo p58
Customer Satisfaction, Perceived Service Quality and Mediating Role of Perceived Value PDF
Saif Ullah Malik p68
Consumer Attitudes toward SMS Advertising among Jordanian Users PDF
Abdulraheem M. Ahmad Zabadi, Mohammad Shura, E. A. Elsayed p77
Small and Medium Enterprises Facing Institutional Barriers in Kosovo PDF
Florin Peci, Enver Kutllovci, Qazim Tmava, Venet Shala p95
Unintended Brand Endorsers’ Impact on Luxury Brand Image PDF
Anita Radon AR p108
Customer Perception on Service Quality in Retail Banking in Developing Countries - A Case Study PDF
Mohammad Abdul Muyeed p116
The Impact of Health Service Quality on Patients’ Satisfaction over Private and Public Hospitals in Jordan: A Comparative Study PDF
Ahmad Mahmoud Ahmad Zamil, Ahmad Yousef Areiqat, Waleed Tailakh p123
A Review of the Activities of Advertising Agencies in Online World PDF
Mehdi Behboudi, Kambiz Heidarzadeh Hanzaee, Amir Abedini Koshksaray, Marziyeh Jalilvand Shirkhani Tabar, Zinab Taheri p138
Measuring Tourist Satisfaction by the Jordanian Tourism Services in the Area off Um Qais PDF
Marzouq Ayed Al Qeed, Moayyad A. Fawaeer, Bader A. Qaid p150
Consumer Rights Today: Are They in Business or Out of Business? PDF
Sami Ahmad Alsmadi, Ibrahim Alnawas p159
Motivating Salespeople to Contribute to Marketing Intelligence Activities: An Expectancy Theory Approach PDF
Wadie Nasri, Lanouar Charfeddine p168

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International Journal of Marketing Studies  ISSN 1918-719X(Print) ISSN 1918-7203(Online)

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