International Journal of Marketing Studies
Table of Contents
Articles
| E-Government in Marketing a Country: A Strategy for Reducing Transaction Cost of Doing Business in Tanzania | |
| Muhajir Abubakar Kachwamba, Øystein Sæbø | p2 |
| Structural Model for the Analysis of Stock Market Price Index | |
| S.O.N. Agwuegbo, J.N. Mojekwu, A.P. Adewole, A.N. Maduegbuna | p17 |
| Personality Traits Hierarchy of Online Shoppers | |
| Tsai Chen | p23 |
| The Love of Money, pressure to Perform and Unethical Marketing Behavior in the Cosmetic Industry in Uganda | |
| Stephen Korutaro Nkundabanyanga, Charles Omagor, Bruce Mpamizo, Joseph Mpeera Ntayi | p40 |
| The Effect of Marketing Communications on the Sales Performance of Ghana Telecom (Vodafone, Ghana) | |
| Nana Yaa Dufie Okyere, Gloria K.Q Agyapong, Kwamena Minta Nyarku | p50 |
| The Impact of Source Credibility on Saudi Consumer’s Attitude toward Print Advertisement: The Moderating Role of Brand Familiarity | |
| Methaq Ahmed Abdulmajid Sallam | p63 |
| Comparison between Holistic Museum Visitors and Utilitarian Museum Visitors | |
| Taskin Dirsehan, Azize Müge Yalçin | p78 |
| Examining the Impact of Internal Marketing on Organizational Citizenship Behavior | |
| Mehdi Abzari, Tohid Ghujali | p95 |
| Jordanian Consumer’s Evaluation of Retail Store Attributes: The Influence of Consumer Religiosity | |
| Hamza Salim Khraim, Aymen Salim Khraim, Firas Muslam Al-Kaidah, Daher Radad Al-Qurashi | p105 |
| Empirical Verification of the Accuracy of Valuation Estimates Emanating From Nigerian Valuers: A Case Study of Lagos Metropolis | |
| C. A. Ayedun, O. A. Ogunba, S. A. Oloyede | p117 |
| Customer Orientation of Service Employees: A Case Study of Iranian Islamic Banking (Based on COSE Model) | |
| Kambiz Heidarzadeh Hanzaee, Majid Mirvaisi | p130 |
| Importance of the Corporate Reputation in B2B Context in Iran: An Empirical Study | |
| Alireza Miremadi, Nazila Babakhani, Maria Yousefian, Hiva Fotoohi | p146 |
| Investigation of the Effects of Stores’ Tenant Mix and Internal and External Environmental Conditions on Customer Satisfaction from Shopping Centers in Iran | |
| Maryam Abghari, Kambiz Heidarzadeh Hanzaee | p158 |
| Customer Satisfaction with Service Quality in Conventional Banking in Pakistan: The Case of Faisalabad | |
| Salman Khalid, Babak Mahmood, Muzaffar Abbas, Shabbir Hussain | p165 |
| An Investigation of TV Advertisement Effects on Customers' Purchasing and their Satisfaction | |
| Seyyed Yaser Ebrahimian Jolodar, Mohammad Esmaeil Ansari | p175 |
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International Journal of Marketing Studies ISSN 1918-719X(Print) ISSN 1918-7203(Online)
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