Vol 1, No 2 (2009)

Table of Contents


International Journal of Marketing Studies, Vol. 1, No. 2, November 2009, all in one pdf file PDF
Editor IJMS p0
SMEs in the Malaysian Economy PDF
Mohammad Ziaul Hoq, Norbani Che Ha, Saad Mohd Said p3
An Analysis on Transnational Investment of China’s Automobile Industry under the Financial Crisis PDF
Lei Du p18
Indian Perspective about Advertising Appeal PDF
Anil Mishra p23
Investigating Effective Factors on Iran’s Pistachio Exportation PDF
Seyed fathollah Amiri Aghdaie p35
Study on the Construction of Chinese Investment Banks’ Ability for Asset Management Business PDF
Shengchun Zhu p41
Contribution of Public Relations (PR) to Corporate Social Responsibility (CSR): A Review on Malaysia Perspective PDF
Chai Lee Goi, Kah Hian Yong p46
Comparative Study on Chinese and Foreign Natural Gas Consumption PDF
Wei Lv p50
Consumers’ Acceptance of Unethical Consumption Activities: Implications for the Youth Market PDF
Lau Teck-Chai, Choe Kum-Lung p56
The Analysis of Problems and Countermeasures for Western Region Undertaking the Textile Industrial Transfer PDF
Hao Liu, Jianping Yan p62
The Insight Study of Consumer Life-styles and Purchasing Behaviors in Songkla Province, Thailand PDF
Wassana Suwanvijit, Sompong Promsa-ad p66
Applying Reporting of Comprehensive Income in China PDF
Xiaoyan Liu, Yunan Liu p74
Producer & Consumer Prices Nexus: ARDL Bounds Testing Approach PDF
Muhammad Shahbaz, Najeeb M Nasir p78
The Fretful Euro Disneyland PDF
Wenhe Yue p87
Study on Irrational Strategic Management PDF
Yongbo Guo p92
Identifying the Relationship between Travel Motivation and Lifestyles among Malaysian Pleasure Tourists and Its Marketing Implications PDF
Norzalita Abd Aziz, Ahmad Azmi Ariffin p96
Establishment of Index System for Effect Evolution of Poverty-alleviation Fund in Rural Area-- Take the Research Result in Leishan County, Guizhou Province as an Example PDF
Yun Yang p107
Consumer Credit as Lifestyle Activities Facilitators for Consumers of Bangladesh PDF
Ataur Rahman p114
Research on Relevance of Supply Chain and Industry Cluster PDF
Xiaoqiang Han p127
Benchmarking Scheme for Retail Stores Efficiency PDF
Rohita Kumar Mishra p131
Chetsada Noknoi, Sutee Ngowsiri, Wannaporn Boripunt p151
Distinctive Capabilities and Strategic Thrusts of Malaysia’s PDF
Abdul Rahim Abu Bakar, Fariza Hashim, Hartini Ahmad, Filzah Md Isa, Hisham Dzakaria p158

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International Journal of Marketing Studies  ISSN 1918-719X(Print) ISSN 1918-7203(Online)

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