Vol 6, No 2 (2014)

International Journal of Marketing Studies, April 2014

Table of Contents


Opting Out: The Effects of Consumer Information Sharing Concerns on Perceived Value in E-Banking Relationships PDF
Devon S. Johnson p1
The Effects of Consumer Personality Types on the Attitudes and Usage of Self-Checkout Technology in the Retail Sector among 18–22 Years Old PDF
Thomas W. Jackson, Paul Parboteeah, Siobhan Metcalfe-Poulton p15
Social Media Marketing in Emerging Economies: A Mongolian Case Study PDF
David R. Borker p31
Role of Geography in the Relative Salience of the Antecedents of Cruise Passengers' Satisfaction PDF
Amita Bhadauria, Amit Bhatnagar, Sanjoy Ghose p46
Exploring Customer Dissatisfaction/Satisfaction and Complaining Responses among Bank Customers in Ghana PDF
Simon Gyasi Nimako, Anthony Freeman Mensah p58
The Imperative of Interactive Service Marketing Strategy on Customers’ Satisfaction in the Contemporary Nigerian Banking Industry PDF
Festus A. Nmegbu, Ikechukwu F. Asiegbu p72
The Influence of Ecological Knowledge and Product Attributes in Forming Attitude and Intention to Buy Green Product PDF
Budhi Haryanto p83
Analysis for Activation of Old Shopping Streetsbased on the Surveys of Citizens and Storekeepers PDF
Gao Wa, Yoichi Seki, Kenji Amagai, Takayuki Takarada p92
Applications of Planned Behavior Theory (TPB) in Jordanian Tourism PDF
Mamdouh T. AL Ziadat p105
Effect of Mobile Number Portability Adoption on Consumer Switching Intention PDF
Simon Gyasi Nimako, Benjamin A. Ntim, Anthony Freeman Mensah p117
Site Selection of Local Marketing Cooperatives of Agricultural Crops in West Azerbaijan Province, Iran PDF
Mohammad Jalalzadeh, Seyed Hedayatollah Nouri Zamanabadi, Khalil Kalantari p135
Purchase Intention of Counterfeit Products: The Role of Subjective Norm PDF
Santi Budiman, Tony Wijaya p145
Applying Logistic Regression to E-Banking Usage in Kumasi Metropolis, Ghana PDF
Kawme Annin, Maurice Omane-Adjepong, Sonita Sarpong Senya p153
Marketing Communications Role in Shaping Consumer Awareness of Cause-Related Marketing Campaigns PDF
Muhammad Turki Alshurideh, Abdel Monin Shaltoni, Doa’a Said Hijawi p163
Reviewer Acknowledgements for International Journal of Marketing Studies, Vol. 6, No. 2 PDF
Maple Xiao p169

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International Journal of Marketing Studies  ISSN 1918-719X(Print) ISSN 1918-7203(Online)

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