Facebook needed only 9 months to reach 100 million users. By comparison, it took 38 years for radio just to reach 50 million, 13 years for the television and just 4 years for Internet. Thanks to the Internet, YouTube offers each year the equivalent of 43 centuries of content.
New technologies have revolutionized our daily world, as well as the commercial or market relations. In connection with this change, patterns of consumption and purchasing have changed radically: companies should review their digital strategy and management of information systems in order to integrate this new channel of communication (by deploying multichannel strategies, SEO, affiliation, search marketing, viral marketing and e-CRM). The business model must at the same time evolve to take into account not only social networks (Douban, Orkut, Facebook, Twitter, Pinterest, Instagram ...) and mobile devices interconnected via the cloud (Smartphone, Tablets ...) but also issues of the legal dimension (privacy, digital footprints, security, privacy) as well as new financial structures (crowdfunding, etc.).
The ESG Management School launches a call for papers for the first day of research on topics related to digital business. Authors are invited to submit papers on both theoretical and practical aspects related to the digital business. These papers may include the following topics or any other they judge relevant:
- E-commerce - E-Business Models/Theory/Conceptual Frameworks (B2B, C2C, C2B, crowdfunding, etc.);
- E-Commerce Strategies & Tactics
- E-Commerce Infrastructure & Technologies (SCM)
- Electronic Markets
- F-commerce
- M-commerce
- Digital marketing - E-CRM
- Consumer/buyer behavior
- Online Consumer & Business Behavior& Decision-Making
- Online Market Research/Data-Mining
- E-Communications and Advertising
- Relationship Marketing/ One-2-One Marketing
- E-B2B Marketing
- Management of information systems - Web Design & Management
- Electronic Funds Transfer & Payment Systems
- E-Commerce Security
- Legal, Political, Ethical, Privacy Issues
- Future of E-Business - Trends, Forecasts, Prediction September, 19th 2012 Call for papers December, 19th 2012 Deadline for intentions January, 7th 2013 Notification of acceptance for conference March, 16th 2013 Deadline for complete version of the article April, 20th 2013 Notification of acceptance for journal / book April, 29th 2013 Deadline for final version of the article June, 21st 2013 RESEARCH DAY ON DIGITAL BUSINESS Submission format and schedule: The deadline for intentions (2,500-3,000 characters, including spaces, Word format) is Wednesday, December 19th, 2012 (23h59, local time). They must be sent to the following address colloquedigital@esg.fr
The first page will include name, position, institution, address, email address and phone number(s) of author(s). For papers presented by several authors, please indicate the corresponding author.
Authors will be notified of acceptance (for the conference) on January, 7th 2013.
Authors have to send the full versions of their paper (30,000 characters including spaces, Word format), by March, 16th 2013. Here again, the first page of the paper must include name, position, institution, address, email address and phone number(s) of authors. Authors must be sure that their paper and the Word file are completely anonymous (verifying also the file properties).
Evaluations (and acceptance for the book or the journal) to authors will be sent on April, 20th 2013 and the article has to be sent in its final version for April, 29th 2013 (following the paper submission guide of the journal).
Following the conference, a collective book will be published by l'Harmattan (8-10 articles). The best papers will be published in a special issue of “International Business Research” (8-10 articles). The Scientific Committee of the conference will make the selection of papers to be accepted for the journal.
Organization committee Vincent Dutot, Ph.D, ESG Management School: vdutot@esg.fr Dr. Catherine Lejealle, ESG Management School: clejealle@esg.fr Scientific committee Jean-Claude Andréani, ESG Management School Nicolas Auray, Télécom Paris Tech Karim Ben Boubaker, Université Laval (Canada) Carmen Bernier, Université Laval (Canada) Maryline Boizard, Université Rennes Anne Chartier, Université Laval (Canada) Dominique Desjeux, Paris V Sorbonne Descartes Pascale Ezan, Université de Rouen Claire Gauzente, Université de Nantes Serge Guérin, ESG Management School Jean-Marc Lehu, EM Sorbonne, Université Paris 1 Fabien Liénard, Université du Havre Corinne Martin, IUT Metz Josianne Marsan, Université Laval (Canada) Sehl Mellouli, Université Laval (Canada) Christian Papilloud, Université de Caen Serge Proulx, Université de Québec à Montréal Eric Rémy, Université de Rouen Cristel A. Russell, American University, Washington DC (USA) Dale R. Russell, American University, Washington DC (USA) Thomas Stenger, IAE Poitiers Constance Van Horne, Zayed University (Abou Dabi) |
International Business Research
